Cindy Tsai

I’m a product designer creating enterprise software and B2B platforms, translating complex systems into clear digital experiences.

At Meta, I design AI compliance platforms to identify and mitigate systemic risk. Say hello! You can find me on LinkedIn or reach out over Email.

2025–Now

Meta

2023–2025

Microsoft

2022–2023

Franklin Payroll

2018–2022

Herman Miller

Microsoft 365 admin center
Policies for Microsoft Edge — header
Zero-day incident alerts
Web content filtering
Extensions safety
Edge updates — all devices
Edge version management

Lead Product Designer

2024

I was the sole designer working on Edge Browser's admin hub at Microsoft. I created a scalable framework that simplifies complex policy management. By re-architecting the admin center around a unified design system and an adaptable kit of parts, I established a foundation that streamlines future feature expansion.

My cross-functional partners included a product manager and two engineers. I also worked with the design systems team to consult and align our patterns with broader enterprise standards, ensuring code-level consistency. By establishing this tight feedback loop, we reduced front-end debt and paved the way for engineering to ship subsequent policy updates twice as fast using the newly componentized kit.

The challenge

Users weren't getting alerted

No unified framework, no hierarchy, no cohesion.

Dashboard before redesign

The Opportunity

From confusion to conversion

P0

Critical work flows

Users grouped by workflow, not technical categories.

P1

Contextual data

Standardizing the 80%, leaving room for the 20%.

P1

Passive education

Data replaced assumptions about feature usage.

Spatial architecture

Spatial architecture diagram

The spatial architecture maps directly to a priority framework

P0 commands prime positioning at the top of the viewport to surface immediate, workflow-based actions. P1 contextual data occupies the center with rich visualizations. P1 passive education sits lower on the page to provide data-backed learning guardrails.

Constraints

Designing within limits

Latency

Real time updates are not possible because the dashboard refreshes on a fixed polling interval.

Legacy gaps

Building on top of older frameworks and disjointed data required careful abstraction to maintain consistency.

Guardrails

Backend actions require multi-factor approval, shaping how actions are presented and confirmed.

Systemic craft

Modular action cards dashboard

Modular action cards

A flexible block system that adapts to varying data densities and intents. Whether surfacing critical alerts, key metrics, or onboarding tasks, these cards enforce consistent spatial and hierarchical constraints across the ecosystem.

Scale-agnostic layouts

Scale agnostic layouts for data

Scalable card layout that reorganizes complex metrics, tabular data, and primary actions across viewports, preserving perfect hierarchy and alignment instead of just shrinking content.

Before / After

Optimizing the first time user experience

The re-designed framework replaces an ambiguous, unactivated loading state with an intentional gate for first-time setups.

Strategic outcome

Unifying the system to unlock scale

38%Reduction in bounce rate
15%Retention increase
User sentiment

Rather than designing in a piecemeal fashion to satisfy isolated feature requests, I aligned cross-functional leadership around a unified dashboard foundation. This strategic shift ensured long-term usability and yielded immediate, measurable performance gains across the platform ecosystem.